MADELINE IS A BRAND MARKETER WITH AN UNDERSTANDING OF THE BUSINESS LANDSCAPE THROUGH A CONTENT & SOCIAL LENS.

  • NYFW

    Digital content coverage across runway shows, backstage moments, and exclusive events.

    See The Work

  • UGG

    On-site content creation and social strategy for UGG’s Feel House brand activations.

    See The Work

  • You'll Get There

    My Podcast

    Check It Out

  • My Coastal Home

    Launched a TikTok account for a small business, achieving viral success overnight.

    See The Work

  • CFDA

    Led real-time social media coverage of the CFDA Awards for two consecutive years.

    See The Work

  • GIRLBOY

    Cinematic video campaigns crafted to launch the brand’s newest collections.

    See The Work

Services

  • Staying chronically online and always curious allows me to bring a next-gen POV to your brand’s identity, voice, and campaigns.

  • I bring fresh ideas and standout visuals to your brand through creative direction and content that resonates. From concept to execution, I make sure your brand’s story is told in the most engaging way.

  • Meeting customers where they are by tapping into the right audience with the right content. One example: I launched a TikTok account for a small business and achieved viral success overnight, reaching over 3M views and 365K engagements within just one week.

In addition, I specialize in Brand Partnerships, Positioning Strategy, Photography, Social Editing (e.g., CapCut), and Trend Forecasting.

  • “She stepped up and took on a lead role for Cartier Women’s Initiative when we were approached for the last minute job... She excelled, helping manage a team of 8 on the ground and build a social strategy for a major event."

    - DIRECTOR, IMG FASHION & EVENTS

  • “Always present, always lifting the studio sessions with humor, intelligence and compassion.”

    -ARTIST & EDUCATOR, PARSONS SCHOOL OF DESIGN

  • “HER ENTHUSIASM IS INFECTIOUS."

    - CREATIVE DIRECTOR, BARBARIAN

  • “Made immense contributions to our company and influenced so many initiatives in a positive way."

    - MANAGING DIRECTOR, BARBARIAN

→ Frequent author for Ad Age’s Gen Z Column.

→ Co-host of You’ll Get There, a career and marketing podcast.